An ethnographic shortfilm film by Marcel El-Metwally.
By advertising nature based recreation, companies associated with the winter sport industry are inherently reliant on re-inscribing a dualistic nature/culture opposition. While nature is advertised as something ‘out there’, the practise of nature based recreation, offered by skiing resorts, is exercised in fully regulated human made spaces. By turning an infrastructural lens on the high alpine region, the practical ontologies of human and nonhuman co-creation are examined. While the practise of nature based recreation has positive effects on the environmental attitudes of practitioners, the ecological irony of winter sports tourism is stretched.
Tim Berkhout, Vivi Berkhout, Nico Bry, Geri Leitner, Jonas Martin, Gary Numan, Michael Hartweger, Björn Hartweger, Luca Jorns, Martin Liebmann, Nico Letty.
Produced in collaboration with:
FRØ Studio, Basecamp Boardshop, Gletscherbahnen Kaprun A.G., Hartwegers Skischool.
Attribution 4.0 International (CC BY 4.0) Native Art Films 2020